Select the Arrow // Our Design Principles + Content Solutions

Because we are not limited to a single “thought leader” we are able to bring to our clients the most current thinking in the areas of Leadership, Sales and Skills. We couple this enthusiasm for current thinking with a passion for design that engages, respects and challenges the learner.

Select the Arrow:

  • Design Principles
  • Content Solutions
  • Custom Solutions
  • Flipped Classroom

Design Principles

After spending the majority of our careers attending or working for traditional training firms, we started JMReid Group with a different perspective on what makes for great learning.

  • Context is king
  • Powerful learning encourages risk-taking
  • Get them talking
  • Humans are not thinking beings that feel; we’re feeling beings that think
  • Tap the wisdom in the room
  • Use movement
  • Engage the eye

Content Solutions

We have proven training solutions that engage the head, heart, and hands. Our programs address the following capability areas:

  • Sales + Sales Management
  • Leadership
  • Skill Building

Custom Solutions

With our network of world-class partners, we build custom solutions to meet your specific needs. Examples of custom work include:

  • The Edge: The Art + Science of Relationship Building
  • Sale Process Consulting + Value Creation Workshop
  • Social Science: Neuroscience in Relationship Building
  • Post-Merger + Integration (for a global life science firm)
  • Mentoring Pairing + Program
  • Onboarding

Flipped Classroom

A new method of teaching is turning the traditional classroom on its head. K-12 education methodology has been changing over the past ten years from the traditional classroom model to the “flipped classroom.” 

What’s a flipped classroom — and why now?

  • Today’s learners have difficulty applying their digitally generated shorter attention spans to the “tedium” of the traditional classroom. The tedium is even worse in corporate settings.
  • The corporate flipped classroom model makes the training sessions more engaging and less tedious by using face-to-face time to learn by doing and experience concepts which has proven far more proficient.
  • The flipped classroom model provides the opportunity for facilitators and learners to collaborate. The trainees work together in groups with the facilitator as “guide-on-side” so that everyone is involved rather than assuming either dominant or passive roles.

Check out this flipped classroom infographic by Newton


Architecting Presentations

Building memorable presentations.

Better Business Writing

Clear, concise and consistent.

Consulting Skills

Create not just communicate value.

Difficult Conversations

Leaning in to difficult conversations.

Effective Decision Making

Leveraging both your instinct and your logic.

Emotional Intelligence

Know yourself, control yourself, know others, and flex.

Facilitation Skills

Delivering a better learning experience.

Fundamentals of Project Management

Project management skills for the rest of us.

Innovation + Creativity

Think differently and achieve more.

Interpersonal Negotiations

Gaining what you want by giving what others need.

Liberating Structures

Embrace distributed control and include a larger number of people in shaping decisions.

Making Meetings Work

Lead and participate more effectively in meetings.

Myers-Briggs Type Indicator

Personality and preferences.

Resolving Conflict

Leveraging not burying conflict.

Responding to Change

Be adept at handling change.

Strategic Teaming

Leveraging the power of a team.

Teams at the Top

Choosing smartly when to team.



Nothing happens until somebody sells something. Sales is the lifeblood of an organization. Our approach to selling aligns with the latest research thinking – that sales goes beyond asking great questions – but to truly creating value.
How We Think about Sales Training

High Performance Selling Skills

The fundamentals of challenger selling.

Leading Sales Meetings

Providing rigor to get results.

Sales Negotiations

Power, influence, and value.

Sales Presentation Skills

Making it all about them.

Selling the Full Firm

Getting more than the fat rabbit.


Leadership skills are contextual. The same skills need to be applied both in the context of the organization and at the leadership level. A key difference in ours is building not only skills and providing tools, but creating real conviction and passion for leadership.

Being a Leader

What, why and how of fundamental leadership.

Courageous + Vulnerable Leadership

There is power in being vulnerable.

Creating Accountability + Engagement

It is easy to be easy – moving toward accountability and results.

Developing People

Harnessing your talent.

Driving Strategy

If you don’t know where you’re going…

Formal Performance + Development Conversations

Making a difference in the lives of others.

Leading Change

Embrace and drive change.

Leadership Presence

Creating confidence in yourself and in how others see you.

Leading to Safety

The climate necessary for safety.

Legacy Leadership

Explore and reflect on your legacy.

Managing Self + Up

Get control of yourself and your manager.

Maximizing Productivity

Moving from activity to productivity.

Working With Your Peers

Collaboration with speed.