Architecting Presentations // Skills Programs

Learning Objectives

This hands-on one day program is designed to prepare participants to effectively create presentations that engage and inform their audience.

By the end of this workshop participants will be able to:

  • Assess a current presentation against best practices
  • Determine audience demographics, attitudes and needs
  • Describe the language of IT compared to the language of business
  • Identify the impact of jargon on the audience
  • Craft information in a clear, concise and professional manner
  • Leverage best practices in opening a presentation
  • Demonstrate a greater ability to tell stories
  • Identify the five drivers of memorability
  • Describe the attributes of highly effective visuals

Perfection is achieved, not when there is nothing left to add, but when there is nothing left to take away.

–Antoine de Saint Exupery




  • Introduction
  • Learning objectives

Baseline Presentation

  • Find the mistakes – 20 common errors

Presentation Purpose

  • Begin with the end in mind
  • Think, feel and do
  • Informative, persuasive, instructive and collaborative

Developing the Message

  • Audience DNA (demographics, attitudes and needs)
  • Application
  • Language of IT to language of business
  • Curse of knowledge and use of jargon

Presentation Structure

  • SCQA structure (situation, complication/challenge, question, answer)
  • Italian Vacation activity
  • Application
  • Craft a compelling narrative

Great Openings

  • Line-to-line activity storytelling
  • Stories you should know how to tell
  • Quotes, questions and statistics


  • Everyone is a designer
  • Design principles (contrast, repetition, proximity, alignment)
  • Displaying numerical data
  • Sequence, font, animation and builds
  • Application

Dealing with the Audience

  • Challenging behaviors
  • Hot Seat activity

Workshop Close