Cheryl Jenson

Senior Consultant / Texas

Cheryl Jenson

Senior Consultant / Texas

Specialties:

Leadership, Coaching, Sales Performance, Behavior Change

Cheryl is a Certified Professional Co-Active Coach, Facilitator and Sales Strategy Consultant. Working with organizations of all sizes, from entrepreneurs, non-profits and start- ups to large, international firms, she lived in Europe and the US, traveling around the world tailoring deliveries to cultural norms.

Cheryl is a Certified Professional Co-Active Coach, Facilitator and Sales Strategy Consultant who has worked almost exclusively within the sales environment in her career. Working with organizations of all sizes, from entrepreneurs, non-profits and start- ups to large, international firms, she lived in Europe and the US, traveling around the world tailoring deliveries to cultural norms.

After 34 years with IBM, primarily in Sales and Leadership roles, Cheryl started her own consulting company consulting while also working as an Adjunct Professor at SMU in Dallas. She has worked with direct sales organization, channel partners and complex sales partner/distributor organizations with as many as five different client sales groups on one sale. 

Those experiences helped her focus on key priorities when working with sales organizations. They are the need to be:

  • Practical and immediately applicable
  • Relevant to the audience and their industry and situation
  • And engaging the audience by tapping into the existing intellectual capital they bring

She accomplishes these in various ways such as leaning heavily on her coaching training using open-ended questions and deep listening skills. Additionally, she leverages stories from sports, history and current events to drive deep thinking in new ways. Rather than providing answers, she relies on these skills to help participants explore new possibilities and share great ideas. Her passion is working with sales professionals and leaders looking to change their game for higher impact and more success.

Starting with IBM, she moved from administrative roles to mid-level leadership roles in technical sales and services. She successfully managed region level turnarounds and led multi-cultural sales transformation projects. She taught IBM’s sales methodology, sales leadership and coaching workshops Her coaching clients included Sales Vice Presidents reporting to the CEO, Lou Gerstner. Additionally, she has held Regional Human Resources Manager roles, and Senior Strategy roles during numerous IBM M&A activities. Later, she worked for an IBM business partner in the channel sales organization. She has also worked for Brinks Security, Dell Computer and American Airlines in sales and sales training roles. Her experience includes working in the pharmaceutical, medical device, transportation, manufacturing, oil and gas and services industries.